If you’re looking to have  any sort of success running an online business in today’s current climate, whether that be in Network Marketing, Direct Sales or Affiliate Marketing there’s two common re-occurring words that will stand out to you…and anyone with a heartbeat will to tell you is the “Holy Grail” to success.

Those two words are…TRAFFIC…AND…CONVERSIONS!!!

So let’s start with Traffic, in order to expose ourselves or our offer/opportunity we first need to be able to drive traffic to it.

Traditionally this can be done using  free methods like SEO (Search Engine Optimization)…using Keyword friendly content, Social Media Marketing in all it’s various forms, or paid methods like PPC (pay per click) or placing Banner ads and email marketing via list builders to name just a few. Read the rest of this entry

When I first brought my business building efforts online I had no proper understanding of any of these terms. I was totally clueless as to how vital it was that I have a true understanding of them and how crucial this would ultimately be to the success of my business.

It took me longer than I’m willing to admit, but thankfully I now have a much greater handle on most of this stuff. Read the rest of this entry