Marketing Blueprint: Stratergy #4

Today we’re going to discuss how to create a marketing sales funnel that ALL of your prospects get moved through so you’re making cash while you’re eating dinner, watching a movie, hanging out with your kids, or kicking back on the beach.

And yet 95% of network marketers DO NOT USE IT!?

Insanity!?

This simple tool will EDUCATE your prospects automatically (kind of like I’m doing here) so you don’t have to manually keep sending people information.

It will stay in touch with your prospects 24×7 and will help brand YOU as the leader you need to become if you ever want to make serious money in this industry.

And you can literally promote absolutely anything you want, as long as it is of value to your prospects.

And it is CRITICAL to your success.

fan1006182_t It’s called an email auto-responder, ie. an Internet Network Marketer’s best friend.

This is how all the top producers do business and
THE FUNDAMENTAL PRINCIPLE of ANY internet business!!

Using an autoresponder allows you to have MULTIPLE
streams of income (A HUGE KEY TO MAKING MONEY ONLINE).

I personally have over 20 sources of income that ALL of my prospects get exposed to at some point through my
on-going communication with them and this pays me THOUSANDS of dollars per month regardless of whether or not they join my primary business.

There is no question here…if you want to be a top producer you must be building YOU and your own list, period. I’m going to teach you how to monetize that list in the upcoming days.

Set up your very own automated email auto-responder here:

It’s time to start generating your own leads, funneling them through your own professionally created squeeze page, and guiding them through your carefully crafted marketing funnel.

If you want to take your business to the next level and you understand this marketing concept, then I have a series of videos for you that will show you just how to set up your own autoresponder…just ask me! :-)

This is the way top earners market online…
Come join the 5% who have figured it out:

Sponsoring Blueprints recommends the 7 Figure Networker System.

To your MEGA Success,

Martin Varlow

That’s right, you must respect and be kind to your list!

What’s that you say?…Aren’t we trying to sell them?

I mean, how are we supposed to be ‘kind’ when we’re trying to ’sell them’ at the same time? Have you ever heard of the term…”soft sell”. Now if you just simply try to hit them over the head with your opportunity from the ‘get go’, they’re most likely going to unsubscribe. However, if you can offer them something of  real value, then they’re more likely to not only read your emails when they arrive, it’s highly likely they’ll stay subscribed.

Don’t think you have anything of value to give? I’ll bet you could come up with something. What about a free copy of The Science of Getting Rich? Just sign up on the site to get your own link to give away this classic.

How about an invitation to join the “online community” at Direct Matches for free?

Have you any ebooks sitting on your computer?…many of them would have resale rights, so you can give them away!… just offer them as bonuses for people to open your letters!

Send them invitations to sit in on your opportunity webinars/conference calls, and send them FOREVER. Keep in contact with them so that they know your name. Over the first couple of weeks you may want to send messages regularly,  then  space them out to once a week or even every other week as time go’s on.

Who knows, over time you may come up with more things that offers them real value . It may be an interesting article, a link to a great Video you found on Youtube, or perhaps one of your own. Send them more personal messages from you revealing your character.

Always keep your opportunity url in the signature file of these types of messages, so that people can potentially take another look at what you do. All of these messages are effortlessly going out through your Autoresponder…it works even while you sleep.

The people on your will be wondering how on earth you have the time to find and send them such interesting things…you have the time because you made time. You own a home based business, which allows you the time to play!

Now steel yourself for!…Sponsoring Blueprints Issue #8

To your MEGA Success,

Martin Varlow

Ok, now that you have begun collecting the names & email addresses and perhaps phone numbers of interested prospects, ask yourself this!…who is in control off that list? If your answer is that they are in your companies back office or system data base, you may need to re-assess this strategy.

“Some free advice” - KEEP YOUR LIST IN YOUR OWN AUTORESPONDER!

Let me paint an unfortunate little scenario that happened to me on two separate occasions. Some years ago, I was actively working two programs using my companies site to store my leads with no way of contacting those leads unless I picked up the phone. I subsequently left those opportunities only to leave the lists behind. BIG MISTAKE!!  I had spent considerable time, money and effort to generate these leads, only to see them be harvested, worked or quite possibly sold by my old company.

In September of 2008 I began using  Awebers Autoresponder Service by  importing every lead I  generated into this system. Over the following 5 months I have been making a steady stream of income from those leads by sending them a series of follow-up email messages. I don’t hit them over the head with my opportunity, I simply let them know of things that are working for me and just add my contact info and opportunity URL in the signature line. WOW! I had been hearing how the fortune was in the follow-up and they were right!

Since then, every lead I generate go’s straight into my Aweber autoresponder from any capture page I use. This little task translates into literally thousands of dollars!

One thing you need to be clear on, if you are generating leads and they are in a company back office, THEY ARE YOURS! You should be putting them into your autoresponder and following up with them forever or until they opt out. Let me tell you, if I had all the names and info of every lead I’ve ever generated over the years, I’d already be driving my Range Rover Sports!

One last thing, I don’t mean you should go out and purchase lead lists and import those into your autoresponder. Your account will get shut down. You have no idea how those names were generated or how old they are. Don’t take the risk…keep your list clean!

Right, you have now consolidated your list into one place, so whats next? How do we treat this list?…With T.L.C. :-)   See Sponsoring Blueprints Issue #7

To your MEGA Success,

Martin Varlow

Now that you have created multiple domain extensions, lets talk about how you can use each one.

When placing any form of offline advertising, you must always use a .com extension.

Just get into this habit, people will remember your website as a .com. So if you place your ad with something like www.onlineprosperity.net and they go to find you online, they will most likely type in www.onlineprosperity.com .  If that is you, sweet!, but if its not you you have lost a lead and potentially a lot of money.

With Online advertising it’s not as important, when you are online and someone is simply clicking on a link, it really doesn’t matter which extension you use, and that is fact!

Utilizing your Different Extensions Online

There are two main ways to use your different extensions online. One is to create continuity, and the other is in ad tracking.

Creating Continuity Between Your Ad and Your Follow up by using Different Extensions of the Same Domain Name.

Here is an example of how to use different extensions of the same domain to create continuity.

We have 1 domain name, 3 extensions.
www.OnlineProsperity.com
www.OnlineProsperity.info
www.OnlineProsperity.biz

The first domain, www.OnlineProsperity.com would be placed in any offline promotions for your business. Even a sign on the side of the road with that domain name would be hard to forget! That domain name points at a LANDING PAGE, sometimes called a Lead Capture Page. Your landing page should be provided to you by your company, or by your team. You will use the domain forwarding feature at www.godaddy.com to point the domain to the long affiliate url you were given.

Your landing page collects the name, email and perhaps the phone number of the person who wants to access the information about how to earn $$$. After the form is filled, they are immediately taken to the actual opportunity site. At the same time, they are added to an autoresponder email sequence that will followup with them forever, or until they opt out. This is where the other 2 domain names are used.

Logically, the www.OnlineProsperity.info domain is forwarded to the information pages about the opportunity. At godaddy, you will put the exact extension of the long affiliate url. In the followup series messages that are pointing back to the site for them to gather more INFO, I will use the .info extension. I use the .info url because the long affiliate url is UGLY and not CLICKABLE. Even in the followup series, you want a good looking domain name.

Think about it. www.OnlineProsperity.com, or…

…http://goto.worldsbestmlm.com/lp1/lp1/php…Which would you click?

Remember what I said previously about people cutting off your affiliate ID’s and just typing in www.worldsbestmlm.com

If your honest  you’d  probably do it yourself, and so would others!

Similarly, the www.OnlineProsperity.biz extension is used in the call to action section of the followup email. The sentence that says “Join Now!” will use the .biz extension and point directly to the sign up page. The .biz says it all, they are ready to go, and the link takes them directly to the page they need to see. If they are not ‘ready to go’ and they click on it, then they have SEEN the page they will use when they are ready. They know how to navigate back to it if they go back into the info pages of the site. This actually will help your conversion rates significantly!

I am aware that not all ‘corporate’ sites are this easy to dissect and point your different extensions to. Some sites individual pages lose the links to you when you navigate away from the main page. In that case, you can use your different extensions for ad tracking.

See:  Sponsoring Blueprints Issue #5: A Guide to Ad Tracking

To your MEGA Success,

Martin Varlow

  
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