You should have your autoresponder in place at this point, if your not sure about anything contact me and I’ll help you sort it out. Now its time for the next piece of the puzzle…
YOUR DOMAIN NAME!
You want something that resonates with you, something that you would click on if you saw the domain name in an advertisement.
You want it to bounce around your head a few times and have a catchy little ring to it that people will remember.
We recommend 1 domain registrar…
Everybody has heard of it…Chances are you own at least 1 if not hundreds of domains from this registrar already and her name is GoDaddy:
GoDaddy is nice because you can purchase extremely cheap domains, you can add e-mail to your domain, and you can create a TON of sub-domains…very user friendly as well.
Ok, now that we’ve got the 2 basics out of the way, your autoresponders and your domain name…its time to dig into the fun stuff…you guessed it, MARKETING!
Ok, now that you have begun collecting the names & email addresses and perhaps phone numbers of interested prospects, ask yourself this!…who is in control off that list? If your answer is that they are in your companies back office or system data base, you may need to re-assess this strategy.
“Some free advice” - KEEP YOURLIST IN YOUR OWN AUTORESPONDER!
Let me paint an unfortunate little scenario that happened to me on two separate occasions. Some years ago, I was actively working two programs using my companies site to store my leads with no way of contacting those leads unless I picked up the phone. I subsequently left those opportunities only to leave the lists behind. BIG MISTAKE!! I had spent considerable time, money and effort to generate these leads, only to see them be harvested, worked or quite possibly sold by my old company.
In September of 2008 I began using Awebers Autoresponder Serviceby importing every lead I generated into this system. Over the following 5 months I have been making a steady stream of income from those leads by sending them a series of follow-up email messages. I don’t hit them over the head with my opportunity, I simply let them know of things that are working for me and just add my contact info and opportunity URL in the signature line. WOW! I had been hearing how the fortune was in the follow-up and they were right!
Since then, every lead I generate go’s straight into my Aweber autoresponder from any capture page I use. This little task translates into literally thousands of dollars!
One thing you need to be clear on, if you are generating leads and they are in a company back office, THEY ARE YOURS! You should be putting them into your autoresponder and following up with them forever or until they opt out. Let me tell you, if I had all the names and info of every lead I’ve ever generated over the years, I’d already be driving my Range Rover Sports!
One last thing, I don’t mean you should go out and purchase lead lists and import those into your autoresponder. Your account will get shut down. You have no idea how those names were generated or how old they are. Don’t take the risk…keep your list clean!
Right, you have now consolidated your list into one place, so whats next? How do we treat this list?…With T.L.C. See Sponsoring Blueprints Issue #7
See Sponsoring Blueprints Issue #7
